How do you make a website as good as it can be?
Well, there are a bunch of helpful tools available online to help you investigate your websites performance and quality.
1. Google PageSpeed Insights
What does it do?
Google PageSpeed insights will give you insights on a sites performance and pointers on how to address any issues it finds. The higher the score the faster your site loads and performs.
Why use it?
If your website takes a long time to load people will get board or frustrated and go elsewhere. If you want to retain interest in your site content that content needs to be delivered quickly. Not only that but the time it takes for your site to load also effects your google search engine ranking. For further reading here is a good article on how pagespeed affects conversion rates:
https://blog.hubspot.com/marketing/page-load-time-conversion-rates
2. GTMetrix
What does it do?
Why use it?
It is a good idea with most things to get a second opinion. GTMetrix may pick up things that Google PageSpeed insights might miss.
3. Pingdom
What does it do?
Gives you a performance grade, and tells you how quickly a site loads.